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Home » Archives for January 2011

Learning made Interactive…

January 31st, 2011
Girls In Tech, San Francisco
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kristy mchugh

Learning isn’t a one size fits all kind of deal… Knewton Adaptive Learning Program has recognized this. Knewton has just announced it’s coupling with Arizona State University, in an effort to customize it’s curriculum to student’s learning curves.

The duo will implement an adaptive virtual learning platform to run two of ASU’s primary introductory math courses and two remedial math courses starting in the spring.

How does this adaptive technology work?

As a student proceeds through a course, data about the student’s learning style (is the material too easy for them, is it too hard, even the optimal time of day that the student retains information best) is documented. Based on the information that is collected over time, the material is customized to help the student learn best, based on several data points.

So if you are looking to jump on to the adaptive learning bandwagon, it would behoove of you to try them on for size, pun intended.


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Posted in Girls In Tech, San Francisco | 1 Comment »

Grow Your Small Business with Geolocation Technology

January 31st, 2011
San Francisco
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Lorna Li

Geolocation is the latest weapon in the small business owner’s marketing arsenal. Business owners have three distinct options to incorporate geolocation into their marketing plans – geotargeted web content, geotargeted email campaigns and mobile geolocation. Each of these options has different benefits and can turn into unique opportunities for your small business.

geolocation

What is Geolocation?

Before launching into how to use geolocation for your business, it is important to understand what the new tool is and how it works. Geolocation identifies the user’s physical location either through global positioning systems (GPS) or IP addresses. It is similar to positioning software, but instead of obtaining coordinates, geolocation is focused on finding street addresses. The software can be used to determine a variety of information, including a user’s city, country, region, zip code, latitude, longitude and time zone.

Geolocation Targeted Web Content

The simplest way to use geolocation programs is on your website or blog. If you don’t have one yet, getting started is easy and inexpensive. Many blogging platforms, so as WordPress, offer plugins that make incorporating geolocation seamless. With WordPress, you have a wide selection of plugins to enhance the functionality of your site, and a large choice of free themes designs to choose from as well. For example, let’s say you want to start an ecotourism agency and green travel blog. You can browse the Internet for beautiful green WordPress templates, such as the Green Stimulus theme, a versatile WordPress CMS template that gives you both website and blog options. To see how easy it is to install this theme, check out this video demo of a San Francisco creative agency installing Green Stimulus.


Green Stimulus Theme WordPress demo

After you launch your new website, you can choose from two kinds of geolocation plugins – one that shares your location and one that tailors your content to your visitor’s location. The Geoposty GeoLocation Widgets, Posts and Redirects plugin is able to identify visitors’ IP addresses and provides several features that enable you to customize website content to reflect your visitors’ geographic location. Location-based display settings let’s you customize who sees what content, based on their actual location (state, city, zip, metro area, etc.) Radius-based display settings lets you customize who see what content, based on their distance from a location (address) that you indicate. While redirect and display settings allows you to set up redirects based on the location of your user. So, if a visitor in Costa Rica were to visit your green travel blog, you could display ads targeted to their location, like specials rates at nearby hotels and restaurants, local tours, etc.

Geolocation-plugin

On the flip side, the Geolocation plugin shares the location of the blogger. Let’s say you are traveling the world, and visiting different eco-lodges or going on exciting nature tours, while blogging about it. With the Geolocation plugin, you can geotag your blog posts. This allows visitors to see a short description of the address either before, after, or at a custom location within the post. Hovering over the address reveals a map that displays the post’s exact location.

Introduce Geolocation to Email Marketing Campaigns

You can add geolocation to your newsletter and email marketing campaigns with a the Mail Chimp WordPress plugin. When a user double opts in to your list, the information gets routed through Mail Chimp’s servers, which allows identify the subscriber’s IP address and identify their location. That location will be stored with the user’s other information, allowing you to segment your email list and launch geotargeted email campaigns. This added level of personalization will give your customers a better connection to your brand and your product or service.

Mobile Geolocation Services

Location based games, such as Foursquare, Gowalla or Yelp, may be the best known use for geolocation services. These games require users to download a program to their smartphone then utilize GPS coordinates to find nearby locations where a user can “check in”. Users who check in can earn badges, stamps or even a mayorship if he or she checks in most frequently at any given location.

You can use these games to learn more about your customers and encourage loyalty. Many businesses offer specials to the location’s mayor or after a certain number of check ins. You can even work with the gaming companies to receive free analytics about who checks in at your business, when they check in and see the information broken down by demographics, such as age or gender.

Geolocation offers several exciting opportunities to attract new customers, cultivate loyal patrons and learn more about the people walking in your door. You can introduce geolocation plugins on your WordPress blog to tailor your content to your visitor’s location or share your own location. You can use another WordPress blog plugin to ascertain a newsletter subscriber’s location and create better email marketing campaigns. You can even reward your frequent patrons with specials and gifts. The possibilities are endless, so why isn’t your small business using geolocation yet?!

About Lorna Li

Lorna Li is a social media branding and green marketing expert. She writes about bootstrap marketing strategies for small green businesses and social entrepreneurs. Visit her green marketing blog for more great small business marketing tips.

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Posted in San Francisco | No Comments »

Jonathan Mann Teaches Life Lessons Through His Song-A-Day Art

January 31st, 2011
All Chapters, Girls In Tech, New York, San Francisco, Silicon Valley
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Allison Strouse

Please follow me @AlliStrouse

This weekend, I attended the 2011 Macworld conference hosted at the Moscone Center in San Francisco. During a leisurely lunch break between breakout sessions, I was pleasantly surprised that there would be a live performance by a band called The Rock Cookie Bottom (never heard of them, but I was up for some music to spice up my Saturday). The lead singer, Jonathan Mann, mentioned between songs that he would “Leave his songs about Apple until the end of the show.” I thought he was joking…he wasn’t. The last few songs consisted of ‘The iphone Antenna Song,’ ‘Steve Jobs’ and ‘That’s Just the Woz’ (which Mann played at Steve Wozniak’s 60th birthday party).  Here’s the oddest part of all, the songs were actually good. I caught myself singing along to the ‘Steve Jobs’ chorus, “Steve Jobs, Steve Jobs, Steve Jobs…(went something like that)” and clapping and swaying kumbiya style to “That’s just the Woz”… swaying back and forth with random people at Macword…my Saturday was getting totally spiced up! When I heard that Mann actually records a new song every day and that he would be lecturing about his process later that afternoon, I knew that that was one lecture I couldn’t miss.

Allison Chats with Jonathan

Mann has been writing a song a day since January 1, 2009. That’s 759 songs so far, and he’s showing no signs of slowing down. My blog readers understand the importance I place on keeping creativity alive in our daily lives, but I’m just flat out amazed at the sheer willpower and determination Mann has to be continually creative every single day. I just don’t know how he is not incredibly exhausted or how his brain hasn’t shorted out by thinking in so many different ways about numerous topics and then putting them to song EVERY SINGLE DAY. Not only is each song interesting, smart and witty in its own special way, but he even pairs each song with a well done music video. Yes, Mann does stray from the traditional song lyrics that we normally hear on the radio about love or dancing at de club, but I think traditional love songs would get sickening after about a month. I find Mann’s ability to make songs about random topics such as Mario Brothers, Apple or Politics to be so catchy and smart that they surpass the creativity needed for another love song. When I hear Mann sing about his first Mac in “Fans of Apple” I can’t help but feel nostalgic of my first Apple computer…gosh, this guy is good!

At Mann’s guest lecture, he explained how Song A Day got started. Mann joined Philadelphia’s Art Clash “Fun a Day” Challenge in January 2009 where participants create a piece of art every day for the month of January. However, when January ended, Mann realized that this contest was very good for his art, and he decided to continue with this daily challenge indefinitely.

WHY CONTINUE? Mann breaks it down for us

1.       Making a song a day forces him to be creative

I couldn’t agree more that it is much easier to not be creative on our daily lives. Being creative takes a lot of mental work, time and dedication. By giving himself strict guidelines, Mann had no choice but to sit down every day and write a song.

2.       That’s how he finds the good stuff

Mann gave some rough stats about the quality of his output. Looking back, he has calculated that 25% of his songs are total garbage, 65% are good songs and 10% of his songs are total hits. Mann’s point is a great one. While he always thought that he could predict which songs would be total rock-star viral hits, his guesses were never right. Mann never guessed that “Hey Paul Krugman” would be a viral sensation and land him on the Rachel Maddow show. Therefore, Mann only increased his chances of having all-star hits by increasing his output.

3.       Personal Recognition

Creating a song a day separates Mann from the rest of the song-writing pack, and he’s been recognized for this. After creating “The iPhone Antenna Song,” Mann was contacted by Apple Corporate because Steve Jobs wanted to show his music video before leading a news conference about the iPhone 4’s antenna issues. Also, Steve Wozniak’s wife called Mann to see if he could write a song for her husband’s sixtieth birthday, and Mann performed this song himself on the big day. Very cool!

However, without Song a Day forcing Mann to create songs about just about anything, he may have never had the recognition necessary to get in front of such high profile people. My favorite viral experience of Mann’s was when he won the Bing Jingle competitions. When MG Siegler of Tech Crunch wrote that Mann had the worst Jingle ever, Mann wrote a song response. Then, Tech Crunch’s founder, Michael Arrington, wrote a response to Mann’s response song declaring that Mann and MG have a jingle-off…

MG Siegler of Tech Crunch wrote that Mann had the worst Jingle ever

Tech Crunch’s founder, Michael Arrington, wrote a response to Mann's song declaring that Mann and MG have a jingle-off...

What has Mann’s journey taught him? He summarizes in a few succinct bullets:

It taught him…

NO:

1.       Perfectionism

2.       Procrastination

3.       Waiting for the Muse

The above points were my favorite. He told the audience to forget perfectionism and that perfectionism is “a mental disorder that should get treated.” Mann passionately talked about how the idea that anyone’s work is not great and therefore is not worth making is “bull sh*t.” He advised the audience to get rid of any negative internal dialogue, and he suggested the audience to “let yourself suck because who cares.” No procrastination and no waiting for a muse to save you – seize the moment!

Mann is doing what he loves every day, and he’s making a living off of it (from YouTube advertising, video contests and writing customized songs for people), but I honestly feel like he could make a second career as a motivational speaker. Through his Song a Day, he teaches us all a much greater lesson. Let’s follow in Mann’s footsteps and stop trying to be so perfect and trust our art, our brains and our creativity.  Mann even went into this lecture without wanting to have a perfect presentation. For example, Mann asked the audience to select numerous numbers between 1 and 759 and he would play his song from that day. Considering that Mann considers 25% of his songs to be garbage, he was putting himself at risk of displaying a bad song to his audience, but he honestly didn’t care, and his audience was totally captive.

I learned some important lessons from listening to Mann talk about his reasons for creating a Song a Day and what it has taught him along the way (wait, that rhymes, is this a song here?). I think he’s an inspiration for anyone anywhere who wants to start something, do something or be something. Like Mann, make a commitment to yourself and don’t let go of that commitment. Don’t worry if it’s perfect because perfectionism will be the death of your ideas. Let the world see your gifts, and I’m sure some of them will become big hits (wait, that’s another rhyme!…oh wait, it’s not). Thank you Mann for being an inspiration to all!

Follow Jonathan Mann @Songadayman to stay up to date on his Song a Day

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Posted in All Chapters, Girls In Tech, New York, San Francisco, Silicon Valley | 1 Comment »

DigitalAttorney.com: Your Own Affordable Legal Advice at your Desktop

January 30th, 2011
All Chapters, Girls In Tech
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Christine Oneto

Started by a woman entrepreneur, DigitalAttorney.com launched on Wednesday, as the first website in the U.S. dedicated exclusively to providing legal information to consumers through videos.  The site, which offers dozens of videos available for $1.99 USD each, was built in response to a lack of clear, simple, useful and easy-to-understand legal information online.  The first major driver for starting their business and best part about the service, says
A. Mina Tran, co-founder, is that it is credible, reliable and up-to-date.  “We saw people struggle with three major issues when researching legal information online.   …Second, there were concerns about bias – whether the attorneys were just trying to sell their services.  Third, people found it frustrating to wade through legal jargon.”  Thus, DigitalAttorney.com provides answers in plain English, with respected attorneys sharing unbiased information.

The videos average 7-10 minutes and answer commonly asked legal questions about immigration law, personal injury, family law, business disputes, bankruptcy, and traffic tickets, and such specific topics as “Protecting Trade Secrets.”  The eighteen attorneys who filmed videos for DigitalAttorney.com have earned law degrees from some of the top law schools in the country, including Boalt Hall,  UCLA, Stanford  and NYU, and were chosen for expertise in their fields.  Information in the videos being primarily aimed toward California law, it will be useful to anyone dealing with legal issues – from small business owners to couples going through a separation, employees hurt on the job and the like.  What’s more, the site will be continuously updated, with new videos added to keep it current and offer information to a wider audience.

Important to point out is that these videos do not claim to take the place of an attorney.  Simply, DigitalAttorney.com’s philosophy is that your attorney can do a better job for you if you, as the client, are more informed about your particular situation.  Said Gordon Frankel-Light, J.D., co-founder of DigitalAttorney.com,  “People want to make better choices and ask better questions when they deal with legal issues.”
So, just like Answers.com or Quora, it is a place to go for information, to educate yourself and have access to the professional attorneys which the videos on the site offer.  And making it available via video, appears to make it much easier to digest and resonate for the viewer.  Sounds like a very helpful site, to be sure.


(quotes & photo courtesy of DigitalAttorney.com)
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Posted in All Chapters, Girls In Tech | No Comments »

Out of This World!

January 27th, 2011
Detroit
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Audrey Walker

Earlier this month I was extremely blessed with the opportunity to try out both the new Samsung Galaxy Tab and a 4G Modem courtesy of Verizon. I’ve been a loyal Verizon customer since 2004 (after switching from another not so great carrier, to be remained nameless of course), and have been extremely pleased with my original Droid phone.

Samsung Galaxy and 4G ModemWhen I received the devices, I was super excited to see that the Galaxy is like a giant Droid phone, without the phone part. It does all the wonderful things that my Droid does, but with a 7″ display. Thus I was able to record a video of my puppy in HD, play Angry Birds on a roadtrip, and Skype with my sister. I traveled with it to Killington and Las Vegas, and had it in the hospital for a few days when I had my appendix removed. It was incredibly convenient, and I found myself leaving my laptop behind in most instances.

I also loved having the 4G modem. It was awesome for traveling, as I could use my laptop in the car (while my friends were playing Angry Birds on the Galaxy). When 4G wasn’t available, I was still able to use the Verizon 3G network, which was still plenty fast. There was a little pocket around my house that let me access the 4G network, so I was able to get fast, seamless internet while my home network was being spotty.

Before I received the modem, I was at a Verizon holiday party, and was able to test out two laptops at the same time, one connected to a 3G modem and the other with 4G. In every instance, the 4G was lightning fast, loading seconds before the other machine. I can’t wait til all of metro Detroit is able to access the network.

The Galaxy Tab retails for $499.99 and the 4G modem is $99.99 with a 2 year contract. For more info visit the Verizon website.

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Tags: 4g, Galaxy Tab, product review, verizon
Posted in Detroit | No Comments »

Plum District gets $8.5M and GIT support

January 27th, 2011
Girls In Tech
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Terra Khachooni

You would think that start ups in this space would reevaluate which direction they’re going to go with big name competitors charging forward, but it seems there is still confidence that online bargain hunters welcome the variety. Plum District just raised $8.5M in series A funding by good ‘ol KP. The site focuses on Mommies, families, and women. Plum District’s mission is to “make savvy moms’ lives easier and more enjoyable by bringing daily deals to her local district, as well as by providing entrepreneurial opportunities that fit her lifestyle.” KPCB Partner Aileen Lee will join the Plum District board. Three cheers to Aileen, one of the few female VCs! Now spanning more than twenty metro areas or “districts” in the U.S., including various cities in the San Francisco Bay Area, San Diego, Orange County, Los Angeles, Chicago, New York, Washington and Minneapolis, Plum District features deals on groceries, family outings, children’s classes, restaurants, spa treatments, fashion, travel and more.

I love getting updates on who’s funding who. The beginning of 2011 has started off on an active foot. The Groupon - Google fall out at the end of the year was especially exciting, but what’s more exciting is the fearless progression of Groupon-like sites. Google has announced that it is launching its own coupon/group buying feature called Google Offers. Mashable was the first to showcase just how directly Google is going to compete with Groupon. [click here] The Washington Post reported that “Google Offers subscribers will receive a daily e-mail offer for a buy-in discount. According to its sources, businesses will get 80 percent of revenue derived from the coupon three days after a deal runs. Google will send the rest in 60 days, after processing any returns.”

As I have mentioned in my previous posts, I loved watching Groupon thumb their noses to Google’s $6Million offer and love the drama that Silicon Valley brings to business. Google is a giant and it’s interesting to see the beginning of an anti-google sentiment. Just like Firefox users in opposition of Internet Explorer or those who go out of their way to not use Microsoft products… we begrudgingly need google. Girls in Tech is an avid group of supporters and as entrepreneurs, we love to support start ups especially in the face of fierce competition. Plum District is targeted to us (women!) and with a female VC on the board, it is almost necessary to check the site out, join, and share.

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Tags: Terra Khachooni
Posted in Girls In Tech | No Comments »

The U.S. is Gettin’ Bizzy

January 27th, 2011
All Chapters
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Seana Norvell

In less then three months, Mountain View based start up, Bizzy, has registered almost 120,000 local business favorites in the hopes of providing YOU with business recommendations for everything from a lunch spot to a mechanic.

We can all go to Google or Yelp and type in “lunch in San Francisco” or “sushi in Soho” but the thing is, we are all going to get the same results. Even if you like upscale fusion sushi and I like the all you can eat buffet. Bizzy, Bizzy.com, is changing that with their personalized local business recommendation engine powered by people with similar tastes to you.

The favorites that have been shared on Bizzy thus far have been used to make over 650,000 local business recommendations and with every new shared favorite, the recommendations Bizzy makes are getting that much better. So sign up and share Bizzy with your friends and family to get the scoop on where to eat, shop and play.

Bizzy has released lists of the most favorited local restaurants in the top 10 cities gettin’ Bizzy including San Francisco, New York, Dallas, Los Angeles, Chicago, Washington, DC, Seattle, Shreveport, La., Boston and Austin, Texas. Visit http://blog.bizzy.com/the-bizziest-cities-in-america to see the lists.

Top 10 Restaurants in the San Francisco Bay Area
1. Absinthe Brasserie & Bar
2. Pizzeria Delfina
3. Little Star Pizza
4. Yoshi’s San Francisco
5. Nopa
6. Cafe Borrone
7. DishDash
8. Coupa Cafe
9. La Fondue
10. Tied House Brewery & Cafe

Are some of your favorites in that list? Head to http://www.Bizzy.com and enter your favorites to start getting personalized local business recommendations. If you end up trying Bizzy and their recommendations, let them know how it goes! You could win $500 with their “Rec Check Challenge! Oh, and yes, there is an app for that: Bizzy.com/iPhone.

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Tags: Boston, Chicago, Dallas, DC, dinner, eat, Google, Los Angeles, lunch, New York, play, recommendations, restaurants, San Francisco, shop, Washington D.C., win, Yelp
Posted in All Chapters | No Comments »

Care2 Daily Deals: People-and-Planet-Friendly Products

January 26th, 2011
All Chapters
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Seana Norvell

Today, Care2 and blissmo launched Care2 Daily Deals (http://www.care2.com/daily-deals), creating a “green” deal website for shoppers seeking to discover and save money on people-and-planet-friendly products and services. Care2 is the largest online community for causes and blissmo is a leading provider of organic and eco-friendly deals. Care2 Daily Deals offers health, wellness, and environmentally minded consumers the benefits of group-buying in line with their values.

“Our community saw Groupon and Living Social, and asked for an alternative where their purchases can make a positive impact. Consumer spending is one of the most powerful forces shaping our world, and Care2 Daily Deals makes it easy to discover great deals on amazing brands that are moving society in the right direction,” said Randy Paynter, Founder and CEO of Care2.

Care2 Daily Deals will provide shoppers an opportunity to discover exceptional organic and eco-friendly brands from around the United States and Canada — with discounts up to 70% to try them out.

For more information click here or visit http://www.blissmo.com.

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Tags: blissmo, care2, consumers, coupon, daily deals, environment, green, green technology, Groupon, livingsocial, save, shop, shopping, spending
Posted in All Chapters | No Comments »

Girls in Tech Discusses “The Women Driving Social Media” a Special Panel for Social Media Week 2011 San Francisco

January 26th, 2011
All Chapters, Girls In Tech
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Esther Lim

Social Media Week (SMW) is here again taking place from February 7 – 11, 2011 across 14 cities internationally, including London, Paris, New York, San Francisco, Toronto, São Paolo, Paris, Rome and Hong Kong. Owned and operated by New York based Crowdcentric Media, LLC, Social Media Week is a “distributed conference,” on a global platform that connects people, content, and conversation around emerging trends in social and mobile media.

Delivered primarily through a network of internationally hosted biannual conferences and online through social and mobile media, Social Media Week brings hundreds of thousands of people together every year through learning experiences that aim to advance our understanding of social media’s role in society and explore new opportunities in how we as a society connect and communicate. For more info about Social Media Week  visit: http://socialmediaweek.org/sanfrancisco/

As part of the SMW activities for San Francisco, Girls In Tech presents a special panel, “The Women Driving Social Media”, that explores how women have and continue to impact and transform the social media landscape. Kara Swisher, co-producer and co-host of All Things Digital, a major high-tech conference with interviewees such as Bill Gates, Steve Jobs and many other leading players in the tech and media industries will moderate the discussion. Joining her is an empowering line up of panelists including Cathy Brooks, Producer and Host of The Conversation, a live talk show on which industry leaders and average folks share their experiences and stories, Jory Des Jardins, Co-Founder of BlogHer, Christine Herron, Director at Intel Capital and a Venture Advisor at 500 Startups and Shaherose Charania, Advisor at Opinno, an open innovation network for growth stage start-ups across web, mobile, cleantech and biotech, and the Co-Founder and CEO of Women 2.0, a network and pre-incubator for woman-led start-ups in Silicon Valley.

Event Details: “The Women Driving Social Media” Panel

Date: Tuesday February 8, 2011
Time: 12 noon to 2 p.m.
Place: PeopleBrowsr, 474 Bryant San Francisco, CA 94107
Tickets: http://gitsocialmediaweek.eventbrite.com/

Women are dominating the social web and representing the greatest number of influencers on Facebook, Twitter, various blog platforms and all around the social media. For women, social media presents opportunities to innovate, lead, and reach the top of their professions. Our successful women panelist will discuss how to not underestimate your abilities and move forward in your career.

Our event moderator:

Kara Swisher – she currently co-produces and co-hosts All Things Digital, a major high-tech conference with interviewees such as Bill Gates, Steve Jobs and many other leading players in the tech and media industries. The gathering is considered one of the leading conferences focused on the convergence of tech and media industries. Previously, Ms. Swisher worked as a reporter at the Washington Post. She is also the author of “aol.com: How Steve Case Beat Bill Gates, Nailed the Netheads and Made Millions in the War for the Web,” published by Times Business Books in July 1998. The sequel, “There Must Be a Pony in Here Somewhere: The AOL Time Warner Debacle and the Quest for a Digital Future,” was published in the fall of 2003 by Crown Business Books.

Our panelists:

Cathy Brooks – The owner of consulting firm in San Francisco.Cathy now helps companies and individuals navigate new technologies with the purpose of leveraging these platforms to tell stories. Through workshops and consulting services, Cathy walks clients through the story-telling process and towards the deep engagement that comes from authentic communication. Every week Cathy brings these discussions to life on The Conversation, a live talk show on which industry leaders and average folks share their experiences and stories. The program, for which Cathy is Executive Produce and Host, puts technology in human terms, and lets the audience interact via text chat and phone.

Jory Des Jardins – Co-Founder of BlogHer. She develops strategic relationships with Fortune 500 brands and leads innovative campaigns to integrate contextual marketing and advertising into communities of women interested in every topic, from food, health and family to business, finance and technology. Prior to co-founding BlogHer, Jory helped high-technology start-ups Pluck and Rojo launch successful blog syndication initiatives and produced Third Age’s network of bloggers. Jory serves on the advisory boards of RSS company FeedBlitz and Juno Baby. And she serves on the Board of Directors of the Internet Advertising Bureau.

Christine Herron – Director at Intel Capital and a Venture Advisor at 500 Startups. Previously, Christine was a Principal with First Round Capital, an early-stage venture capital firm, and a Director at Omidyar Network. Prior to Omidyar Network, Christine held operational roles with Mission Research, NetObjects, and Microsoft, and was the founder and CEO of Mercury2. She started as an investor with Geocapital Partners, where she funded early Internet and network infrastructure businesses including Netcom and AXON Networks.

Shaherose Charania- Shaherose is passionate about open innovation in mobile and telephony startups. She is currently an advisor at Opinno, an open innovation network for growth stage startups across web, mobile, cleantech and biotech. Shaherose is perhaps best known as the CoFounder and CEO of Women 2.0, a network and pre-incubator for woman-led startups in Silicon Valley. She has led its growth to include tens of thousands of participants, hosting monthly educational and networking workshops and engaging entrepreneurs and investors from top Venture Capital firms and Angel circles. Over the years she has seen over 300 early stage startups through Women 2.0 and has a strong interest in supporting the entrepreneurial ecosystem.

Join us for our special panel event!

Snacks and beverages will be provided, please feel free to bring your own lunch.

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Tags: All Things Digital, Blogher, Cathy Brooks, Christine Herron, Intel Capital, Jory des Jardins, Kara Swisher, Shaherose Charania, SMW 2011, SMW 2011 Activities, Social Media Hour, Social Media Panel, women 2.0, Women and Social Media
Posted in All Chapters, Girls In Tech | 2 Comments »

General Assembly: A Place for Technology, Design, and Entrepreneurship

January 26th, 2011
All Chapters, New York
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Christine Oneto

Launching over the last few days in New York City, General Assembly (GA) is a new “urban campus” which will offer a place for entrepreneurs and technology leaders alike to congregate and thrive.  With partners such as NYC Economic Development Corporation, IDEO, Rackspace, Silicon Valley Bank, Skype, Wilson Sonsini, and NYHacker, they plan to provide educational opportunities and further this initiative in their downtown Manhattan location.  Located at Broadway & 20th, they will hold seminars, lectures and workshops, in addition to be a space for start-ups to set up shop, (and many already have!)  Those start-ups already taking advantage of the space include Art.sy, Fashim, Food52, JIBE, NewsCrd, Yipit, SeatGeek, and  Nodejitsu.

In their words, they are a  ” campus for entrepreneurs seeking to transform industry and culture through technology and design. We provide programming, space, and support services to foster collaborative practices and learning opportunities.”  An example of what their space can provide:  in a day, you might see classes on emerging APIs, HTML5, a storytelling workshop, and a social gathering of gaming industry leaders.  Think of a cross between co-working spaces like NextSpace, and a TEDx conference, all in one!  If you are a entrepreneur, speaker or otherwise would like to get involved, check out their link: here or email them.

As someone who is one to devour any and all new tech knowledge and a self-professed life-long learner, GA is a place I would definitely head when in the area!  Check them out, if you have a chance.



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Tags: art.sy, Christine Oneto, entrepreneurship, Manhattan, Rackspace, Skype, social, start-ups, Wilson sonsini
Posted in All Chapters, New York | No Comments »

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