When it comes to today’s PR world, it’s all about the buzz. That particularly viral kind of word of mouth marketing that means big brand recognition and even bigger sales. 
But, how do you build that buzz? How do you keep it going? How do you transition a PR campaign from traditional media to new media? And, how do you convince clients that all this tweeting and texting and typing is totally worth it? These are just a few of the topics we’ll be covering at our latest Girls in Tech LA panel — The Buzz: PR & Marketing 3.0.
The panel kicks off at 7, followed by cocktails and plenty of time to enjoy them. There will also be a full bar menu. And, we’re very excited to be hosting it at Hollywood hot spot H.Wood.
According to Citysearch, “this small, plush hideout has a loungey vibe with brown leather couches and low-lit vintage chandeliers. Inside the 1920s-esque bar and lounge, the see and be seen and celeb crowd plays chess on boards strewn on tables, shakes their hips on the upstairs dance floor, and snacks on upscale comfort food.”
Tickets are $10, and supplies are limited, so grab yours before we sell out.
Speakers include:
Rynda Laurel (moderator)- Rynda is currently managing International Strategy for AF83 (Paris/San Francisco), Bearstech (Paris) and Hackable:Devices (Paris). She is involved in coordinating and participating in numerous events and panels including: French by South West, Twestival, Social Media Club, TedxSoma, Musi2K, Digital LA, Girls In Tech and FAIRfund. She also is developing a socially conscious marketing and consulting agency which is a manifestation of her deep-seated devotion to the environment and sustainability.
Nicole Jordan – one of the premier PR/Marketing names in the LA area, she has worked as a social media expert on the Rubicon Project and as director of PR and Communications for Clearstone Venture Partners. She has also worked with This Next, Inc., Brenthaven, Buongiorno USA, David Lynch, Edelman, and Ogilvy, just to name a few.
Heather Meeker – Director of PR & Marketing at Whrrl.
Babette Pepaj – founder/CEO of BakeSpace.com, the Web’s first food-themed social network and 2009 Webby Nominee for “Best Social Network.” She is also the founder of TECHmunch and publisher of The Daily Bite. Brands she’s worked with include KitchenAid, ABC, Sara Lee, Kodak, McCormick, Reynolds, Universal, Sony Pictures and FOX Searchlight and has a unique knack for spinning traditional ad campaigns into unique PR opportunities. Also find us @BakeSpace.
Amanda Coolong – Executive producer for Tech Zulu & ThisWeekin.com, Principal and Founder of Beta PR.
Andrea Scott – Manager of Interactive Marketing for POM Wonderful
Christine Kirk – Social Media Marketing Consultant/Founder at Social Muse Communications and PR Manager at Girls in Tech LA. Previous work includes Online Communications Director at Murphy O’Brien, Senior Account Executive at Murphy O’Brien, Account Executive at Zeno Group and more.
Sponsored by: Mashable
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